So, how come I am in Turkey blogging for Nokia during the world championships in basketball? It’s actually part of a wider strategy of Nokia and word of mouth marketing bureau 1000heads from London. As a digital PR nerd, I really like that strategy! Nokia might not be topping the sales lists in Western Europe and the US right now,

As I’ve blogged about before, I will spend the upcoming two weeks in Turkey to watch and write about the FIBA World Championships 2010 (basketball) for Nokia/WOMWorld. Just arrived here this morning. The blog posts are available in Nokia’s basketball app, which can be downloaded to their phones from the Ovi Store. But of course I will both blog here

My life is pretty much sponsored by Twitter right now. It’s starting to get to a point where it’s becoming silly really, just look at my Tuesday; I got up to go to work at Drivhuset, a job I got thanks to Twitter: it was announced by my new boss a Tuesday morning a couple of months ago. I started

I’m so upset right now. For the umpf-teenth time, a newspaper (or two this time, NSD and Norrbottens-Kuriren) has published news on a crime (rape) in the sports section. Why? Because the accused happens to be an athlete. Excuse me, but what the H*LL does this have to do with it? The case I’m talking about is Swedish, but could

The other day, Swedish blogger Emanuel Karlsten (Google Translate it!) quoted an unknown source about the difference between Facebook and Twitter: “Facebook is for friends that are now strangers, Twitter is for strangers that should be friends” Really like that quote, and the little more nastier ones that has being going around as well. “Facebook is for the friends you had

It’s been almost two weeks since I last blogged, mostly because I just started a new job and all energy has gone towards the new challenge. Starting a new job or assignment is always exciting, but this is something special – having the felling that I am doing some real good while just having fun. At the same time, it