Category: Digital
Facilitation killed the Twitter star

photo credit: Chris_Carter_ “Video killed the radio star” hit the airwaves at the end of the seventies. Soon it might be time to sing “Facilitation killed the Twitter star” as social media development coupled with information overload and fatigue merge for a not so catchy chorus. Twitter is merging as both an inlet and outlet for the latest news. Journalists

August 11, 2011 | By | 1
Beyond Riots: 5 Tips On How To Engage Readers

photo credit: philippe leroyer In any given business, there’s nothing like an engaged customer. Because engagement spells loyalty, and that sure beats trying to recruit new customers 24/7. In the news industry, it’s what all the hype is about, as we refer to the past and on-going situations in Iran, London, Japan, Egypt and London again. But how about all

August 10, 2011 | By | 1
Lex Tribune: On an industry gone haywire

photo credit: Brendan Lynch CNN today reported that The Tribune Co is working on their own tablet solution in cooperation with Samsung. A crazy sign of the times, as large parts of the newspaper industry is going haywire because of declining revenues. I’m not going to lie – things like this happen in most, if not all, organisations in the

August 9, 2011 | By | 2
Get a Grip in 5, July 2/2011

photo credit: abroadjz Beside Google+ hysteria, other things have actually happened in digital media over the past week. Guardian’s decision to shut down it’s international editions on paper was one of the most notable news on the media. iWitness wins News Challenge News aggregation is the hottest comodity in the news business right now, and one of the start-ups that

July 2, 2011 | By | 2
Get a Grip in 5, June 15/2011

photo credit: toksuede. Are Poland ready for the 2012 Euro Championships? 21 journalism students will travel from London to find out. This and four other posts in today’s round-up on interesting reads on the news. Tips on crowdsourcing news, feature and investigative stories Journal Register Co’s manager of community engagement and social media Steve Buttry have summarized how to get help from the

June 15, 2011 | By | 0
Help Your Readers to Share

The message of this blog post is too simple, but still it needs to be written as many major media players are acting like rookies. Over the past few years, traditional media have started to go down a viral path thanks to social technology. But many are lagging in how they approach it, still living in an imaginary world in

May 17, 2011 | By | 0
Los Angeles Times: Spammers Delux

Would you like your mailbox to look something like this? Well, then I suggest that you visit www.latimes.com and register for their newsletters. Check all the boxes and wait, before long your mailbox will be full with information. In less than 1 month, I have received close to 400 e-mails from the LA Times. Flabbergasting. In one of the projects

May 10, 2011 | By | 0
The Atlantic Ventured to Attack The Atlantic

What to do when the market develops rapidly and you find yourself outdated before you even had time to react? That is the question all media houses ask themselves right now. So did The Atlantic, but the answer they came up with is probably not like anything you’ve ever heard: according to Atlantic Media president Justin Smith they imagined they were

December 20, 2010 | By | 0
Kudos to Newspaper Norran: Name change, Social Media & iPhones for All!

Swedish newspaper Norra Västerbotten celebrates 100 years, and does it in a very unusual way: by changing names to what their local readers have already been calling them for decades: Norran. That is some high class PR for ya! You know that I am not a fan of a company changing the name of their brand, but this time I

January 4, 2010 | By | 0
Newspaper uses Twitter and WordPress to survive power outage

Swedish news paper NWT (Nya Wermlands-Tidningen) was hit by a city wide power outage today. All power was out at the paper between 10:20 AM and 1:20 PM, killing for example the website nwt.se. Luckily, the paper is among the ones focusing on social media, and for those hours instead used a couple of lap tops, a WordPress back-up site

October 21, 2009 | By | 0